{"id":3376,"date":"2024-06-24T10:16:12","date_gmt":"2024-06-24T10:16:12","guid":{"rendered":"https:\/\/demo.cbvgroup.net\/?p=3376"},"modified":"2024-11-27T07:06:01","modified_gmt":"2024-11-27T00:06:01","slug":"what-is-digital-transformation","status":"publish","type":"post","link":"https:\/\/cbvgroup.net\/?p=3376","title":{"rendered":"“Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec?”"},"content":{"rendered":"
Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 vi\u1ec7c t\u00e1i c\u1ea5u tr\u00fac m\u1ed9t t\u1ed5 ch\u1ee9c, v\u1edbi m\u1ee5c ti\u00eau t\u1ea1o ra gi\u00e1 tr\u1ecb b\u1eb1ng c\u00e1ch li\u00ean t\u1ee5c tri\u1ec3n khai c\u00f4ng ngh\u1ec7 tr\u00ean quy m\u00f4 l\u1edbn.<\/strong><\/span><\/div>\n
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Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 vi\u1ec7c t\u00e1i c\u1ea5u tr\u00fac c\u01a1 b\u1ea3n c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c. M\u1ee5c ti\u00eau c\u1ee7a m\u1ed9t cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1, nh\u01b0 \u0111\u01b0\u1ee3c n\u00eau trong cu\u1ed1n s\u00e1ch m\u1edbi c\u1ee7a McKinsey Rewired: A McKinsey Guide to Outcompeting in the Age of Digital and AI (Wiley, ng\u00e0y 20 th\u00e1ng 6 n\u0103m 2023), n\u00ean l\u00e0 x\u00e2y d\u1ef1ng l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1eb1ng c\u00e1ch li\u00ean t\u1ee5c tri\u1ec3n khai c\u00f4ng ngh\u1ec7 tr\u00ean quy m\u00f4 l\u1edbn \u0111\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 gi\u1ea3m chi ph\u00ed.<\/span><\/div>\n
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\"A<\/span><\/div>\n
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Gi\u1ed1ng nh\u01b0 nhi\u1ec1u c\u1ee5m t\u1eeb th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng, \u201cchuy\u1ec3n \u0111\u1ed5i s\u1ed1\u201d \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t thu\u1eadt ng\u1eef chung chung c\u00f3 ngh\u0129a kh\u00e1c nhau \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c nhau. \u0110\u00f3 l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c t\u1ed5 ch\u1ee9c kh\u00f4ng ch\u1ec9 \u0111\u1ec3 c\u1ea1nh tranh m\u00e0 c\u00f2n \u0111\u1ec3 t\u1ed3n t\u1ea1i. N\u1ebfu c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o kh\u00f4ng th\u1ec3 r\u00f5 r\u00e0ng v\u1ec1 kh\u00e1i ni\u1ec7m chuy\u1ec3n \u0111\u1ed5i s\u1ed1\u2014v\u00e0 kh\u00f4ng th\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng t\u1ed5 ch\u1ee9c c\u1ee7a h\u1ecd xung quanh m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh c\u1ee5 th\u1ec3\u2014h\u1ecd s\u1ebd kh\u00f4ng th\u1ec3 k\u1ef3 v\u1ecdng v\u00e0o th\u00e0nh c\u00f4ng.<\/span><\/div>\n
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Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 kh\u00e1c v\u1edbi c\u00e1c chuy\u1ec3n \u0111\u1ed5i kinh doanh th\u00f4ng th\u01b0\u1eddng, c\u1ea3 trong nh\u1eefng c\u00e1ch nh\u1ecf v\u00e0 l\u1edbn. M\u1ed9t \u0111i\u1ec1u l\u00e0, c\u00e1c chuy\u1ec3n \u0111\u1ed5i kinh doanh th\u01b0\u1eddng k\u1ebft th\u00fac khi m\u1ed9t h\u00e0nh vi m\u1edbi \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n. Ng\u01b0\u1ee3c l\u1ea1i, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 nh\u1eefng n\u1ed7 l\u1ef1c d\u00e0i h\u1ea1n \u0111\u1ec3 t\u00e1i c\u1ea5u tr\u00fac c\u00e1ch th\u1ee9c m\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c li\u00ean t\u1ee5c c\u1ea3i ti\u1ebfn v\u00e0 thay \u0111\u1ed5i (v\u00e0 \u0111i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 th\u1ef1c s\u1ef1 d\u00e0i h\u1ea1n; h\u1ea7u h\u1ebft c\u00e1c gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh s\u1ebd \u1edf trong h\u00e0nh tr\u00ecnh n\u00e0y trong su\u1ed1t ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a s\u1ef1 nghi\u1ec7p c\u1ee7a h\u1ecd). \u0110i\u1ec1u n\u00e0y b\u1edfi v\u00ec c\u00f4ng ngh\u1ec7 kh\u00f4ng ch\u1ec9 \u0111ang ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o kinh doanh m\u00e0 c\u00f2n li\u00ean t\u1ee5c ph\u00e1t tri\u1ec3n. V\u00ed d\u1ee5, v\u1edbi t\u1ea7m quan tr\u1ecdng ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a AI trong vi\u1ec7c t\u1ea1o ra nh\u1eefng hi\u1ec3u bi\u1ebft kinh doanh v\u00e0 cho ph\u00e9p logic ra quy\u1ebft \u0111\u1ecbnh, b\u1ea5t k\u1ef3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 n\u00e0o c\u0169ng n\u00ean l\u00e0 m\u1ed9t cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i AI.<\/span><\/div>\n
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Nh\u01b0 ch\u00fang t\u00f4i s\u1ebd ch\u1ec9 ra, nh\u1eefng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng \u00edt ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1ch c\u00e1c c\u00f4ng ty s\u1eed d\u1ee5ng s\u1ed1 h\u00f3a v\u00e0 nhi\u1ec1u h\u01a1n v\u00e0o c\u00e1ch h\u1ecd tr\u1edf th\u00e0nh s\u1ed1 h\u00f3a.<\/span><\/div>\n
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C\u00e1c n\u0103ng l\u1ef1c n\u00e0o c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u00fac \u0111\u1ea9y chuy\u1ec3n \u0111\u1ed5i s\u1ed1?<\/strong><\/span><\/div>\n
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Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng \u0111\u00f2i h\u1ecfi m\u1ed9t lo\u1ea1t c\u00e1c h\u00e0nh \u0111\u1ed9ng ph\u1ed1i h\u1ee3p. Rewired n\u00eau ra s\u00e1u n\u0103ng l\u1ef1c quan tr\u1ecdng cho chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng:<\/strong><\/span><\/div>\n
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  1. Kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng t\u1eadp trung v\u00e0o gi\u00e1 tr\u1ecb kinh doanh<\/strong>. C\u00e1c c\u00f4ng ty n\u00ean t\u1eadp trung c\u00e1c chuy\u1ec3n \u0111\u1ed5i c\u1ee7a h\u1ecd v\u00e0o nh\u1eefng l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3 (h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, quy tr\u00ecnh ho\u1eb7c ch\u1ee9c n\u0103ng) mang l\u1ea1i gi\u00e1 tr\u1ecb \u0111\u00e1ng k\u1ec3 cho doanh nghi\u1ec7p. Cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i n\u00ean \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn b\u1edfi m\u1ed9t l\u1ed9 tr\u00ecnh, chi ti\u1ebft c\u00e1c gi\u1ea3i ph\u00e1p v\u00e0 ngu\u1ed3n l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u1ef1c hi\u1ec7n thay \u0111\u1ed5i cho c\u00e1c l\u0129nh v\u1ef1c \u01b0u ti\u00ean.<\/span><\/li>\n
  2. M\u1ed9t \u0111\u1ed9i ng\u0169 t\u00e0i n\u0103ng m\u1ea1nh m\u1ebd v\u1edbi c\u00e1c k\u1ef9 s\u01b0 n\u1ed9i b\u1ed9<\/strong>. Kh\u00f4ng c\u00f3 c\u00f4ng ty n\u00e0o c\u00f3 th\u1ec3 thu\u00ea ngo\u00e0i \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 xu\u1ea5t s\u1eafc trong l\u0129nh v\u1ef1c s\u1ed1. Tr\u1edf th\u00e0nh s\u1ed1 c\u00f3 ngh\u0129a l\u00e0 c\u00f3 \u0111\u1ed9i ng\u0169 t\u00e0i n\u0103ng s\u1ed1 ri\u00eang l\u00e0m vi\u1ec7c b\u00ean c\u1ea1nh c\u00e1c \u0111\u1ed3ng nghi\u1ec7p trong doanh nghi\u1ec7p. C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u00e0i n\u0103ng s\u1ed1 t\u1ed1t nh\u1ea5t kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c tuy\u1ec3n d\u1ee5ng: ch\u00fang n\u00ean bao g\u1ed3m c\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb cho nh\u00e2n vi\u00ean thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n t\u00e0i n\u0103ng t\u1ed1t nh\u1ea5t; quy tr\u00ecnh nh\u00e2n s\u1ef1 nhanh nh\u1eb9n v\u00e0 s\u1ed1 h\u00f3a \u0111\u1ec3 t\u00ecm ki\u1ebfm, qu\u1ea3n l\u00fd v\u00e0 \u0111\u00e0o t\u1ea1o t\u00e0i n\u0103ng; v\u00e0 m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0nh m\u1ea1nh n\u01a1i t\u00e0i n\u0103ng t\u1ed1t nh\u1ea5t ph\u00e1t tri\u1ec3n.<\/span><\/li>\n
  3. M\u1ed9t m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng<\/strong>. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c nh\u00f3m ch\u1ee9c n\u0103ng ch\u00e9o t\u1eadp h\u1ee3p nh\u1eefng ng\u01b0\u1eddi t\u1eeb kh\u1eafp c\u00f4ng ty. H\u1ea7u h\u1ebft c\u00e1c c\u00f4ng ty \u0111\u00e3 c\u00f3 m\u1ed9t v\u00e0i nh\u00f3m nh\u01b0 v\u1eady, nh\u01b0ng vi\u1ec7c m\u1edf r\u1ed9ng \u0111\u1ec3 h\u1ed7 tr\u1ee3 h\u00e0ng tr\u0103m ho\u1eb7c h\u00e0ng ngh\u00ecn nh\u00f3m n\u00e0y \u0111\u00f2i h\u1ecfi m\u1ed9t m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh m\u1edbi. C\u00f3 ba m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh ch\u00ednh \u0111\u1ec3 xem x\u00e9t: nh\u00e0 m\u00e1y s\u1ed1, m\u00f4 h\u00ecnh s\u1ea3n ph\u1ea9m v\u00e0 n\u1ec1n t\u1ea3ng, v\u00e0 m\u00f4 h\u00ecnh linh ho\u1ea1t to\u00e0n doanh nghi\u1ec7p.<\/span><\/li>\n
  4. C\u00f4ng ngh\u1ec7 ph\u00e2n ph\u1ed1i cho ph\u00e9p c\u00e1c nh\u00f3m \u0111\u1ed5i m\u1edbi m\u1ed9t c\u00e1ch \u0111\u1ed9c l\u1eadp.<\/strong> C\u00f4ng ngh\u1ec7 trong m\u1ed9t t\u1ed5 ch\u1ee9c n\u00ean t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho c\u00e1c nh\u00f3m ph\u00e1t tri\u1ec3n v\u00e0 ph\u00e1t h\u00e0nh c\u00e1c \u0111\u1ed5i m\u1edbi s\u1ed1 cho ng\u01b0\u1eddi d\u00f9ng m\u1ed9t c\u00e1ch li\u00ean t\u1ee5c. \u0110\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y, c\u00e1c t\u1ed5 ch\u1ee9c n\u00ean th\u00fac \u0111\u1ea9y m\u1ed9t m\u00f4i tr\u01b0\u1eddng c\u00f4ng ngh\u1ec7 ph\u00e2n t\u00e1n, n\u01a1i m\u1ecdi nh\u00f3m c\u00f3 th\u1ec3 truy c\u1eadp d\u1eef li\u1ec7u, \u1ee9ng d\u1ee5ng v\u00e0 c\u00f4ng c\u1ee5 ph\u00e1t tri\u1ec3n ph\u1ea7n m\u1ec1m m\u00e0 h\u1ecd c\u1ea7n. Nh\u1eefng ti\u1ebfn b\u1ed9 c\u00f4ng ngh\u1ec7 g\u1ea7n \u0111\u00e2y c\u00f3 th\u1ec3 gi\u00fap t\u1ea1o ra m\u00f4i tr\u01b0\u1eddng ph\u00e2n t\u00e1n n\u00e0y\u2014bao g\u1ed3m vi\u1ec7c s\u1eed d\u1ee5ng h\u1ee3p l\u00fd c\u00e1c API \u0111\u1ec3 t\u00e1ch r\u1eddi c\u00e1c \u1ee9ng d\u1ee5ng, s\u1ef1 s\u1eb5n c\u00f3 c\u1ee7a c\u00f4ng c\u1ee5 ph\u00e1t tri\u1ec3n, vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i ch\u1ecdn l\u1ecdc c\u00e1c kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c c\u00f3 gi\u00e1 tr\u1ecb cao l\u00ean \u0111\u00e1m m\u00e2y, v\u00e0 vi\u1ec7c t\u1ef1 \u0111\u1ed9ng h\u00f3a cung c\u1ea5p c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng.<\/span><\/li>\n
  5. Truy c\u1eadp v\u00e0o d\u1eef li\u1ec7u m\u00e0 c\u00e1c nh\u00f3m c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng khi c\u1ea7n<\/strong>. D\u1eef li\u1ec7u \u0111\u00e1ng tin c\u1eady v\u00e0 c\u1eadp nh\u1eadt l\u00e0 r\u1ea5t quan tr\u1ecdng cho c\u00e1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng. Ki\u1ebfn tr\u00fac d\u1eef li\u1ec7u n\u00ean s\u1ea3n xu\u1ea5t d\u1eef li\u1ec7u d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn b\u1edfi c\u00e1c nh\u00f3m trong m\u1ed9t t\u1ed5 ch\u1ee9c v\u00e0 n\u00ean \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 v\u00e0 c\u1eadp nh\u1eadt li\u00ean t\u1ee5c. Qu\u1ea3n tr\u1ecb m\u1ea1nh m\u1ebd l\u00e0 c\u1ea7n thi\u1ebft \u0111\u1ec3 cho ph\u00e9p kh\u1ea3 n\u0103ng n\u00e0y. Y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i l\u00e0 s\u1ea3n ph\u1ea9m d\u1eef li\u1ec7u, t\u1ed5 ch\u1ee9c c\u00e1c ph\u1ea7n d\u1eef li\u1ec7u kh\u00e1c nhau th\u00e0nh m\u1ed9t \u0111\u01a1n v\u1ecb h\u1ee3p l\u00fd c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c ti\u00eau th\u1ee5 b\u1edfi nhi\u1ec1u nh\u00f3m v\u00e0 \u1ee9ng d\u1ee5ng.<\/span><\/li>\n
  6. Qu\u1ea3n l\u00fd s\u1ef1 ch\u1ea5p nh\u1eadn v\u00e0 thay \u0111\u1ed5i m\u1ea1nh m\u1ebd.<\/strong> Trong qu\u00e1 kh\u1ee9, chu tr\u00ecnh ch\u1ea5p nh\u1eadn c\u00f4ng ngh\u1ec7 l\u00e0 m\u1ed9t quy tr\u00ecnh tuy\u1ebfn t\u00ednh bao g\u1ed3m vi\u1ec7c thu th\u1eadp y\u00eau c\u1ea7u, ph\u00e1t tri\u1ec3n gi\u1ea3i ph\u00e1p, th\u1eed nghi\u1ec7m v\u00e0 sau \u0111\u00f3 \u0111\u00e0o t\u1ea1o ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i. Quy tr\u00ecnh n\u00e0y th\u01b0\u1eddng d\u1eabn \u0111\u1ebfn t\u1ef7 l\u1ec7 ch\u1ea5p nh\u1eadn th\u1ea5p v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 gi\u00e1 tr\u1ecb kinh doanh th\u1ea5p. C\u00e1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111i theo m\u1ed9t quy tr\u00ecnh l\u1eb7p l\u1ea1i h\u01a1n nhi\u1ec1u trong vi\u1ec7c thi\u1ebft k\u1ebf, t\u1ea1o m\u1eabu, thu th\u1eadp ph\u1ea3n h\u1ed3i v\u00e0 c\u1ea3i ti\u1ebfn gi\u1ea3i ph\u00e1p \u0111\u1ec3 c\u00f3 th\u1ec3 khai th\u00e1c to\u00e0n b\u1ed9 ti\u1ec1m n\u0103ng gi\u00e1 tr\u1ecb. Nh\u01b0 m\u1ed9t quy t\u1eafc chung, cho m\u1ed7i \u0111\u00f4 la b\u1ea1n chi cho vi\u1ec7c ph\u00e1t tri\u1ec3n m\u1ed9t gi\u1ea3i ph\u00e1p s\u1ed1, h\u00e3y d\u1ef1 t\u00ednh chi th\u00eam \u00edt nh\u1ea5t m\u1ed9t \u0111\u00f4 la n\u1eefa cho vi\u1ec7c th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i quy tr\u00ecnh, \u0111\u00e0o t\u1ea1o ng\u01b0\u1eddi d\u00f9ng v\u00e0 c\u00e1c s\u00e1ng ki\u1ebfn qu\u1ea3n l\u00fd thay \u0111\u1ed5i. C\u00e1c c\u00f4ng ty n\u00ean suy ngh\u0129 v\u1ec1 vi\u1ec7c ch\u1ea5p nh\u1eadn v\u00e0 m\u1edf r\u1ed9ng ngay t\u1eeb \u0111\u1ea7u trong qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i c\u1ee7a h\u1ecd \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c ngu\u1ed3n l\u1ef1c c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u1ef1c hi\u1ec7n thay \u0111\u1ed5i.<\/span><\/li>\n<\/ol>\n
    Kh\u00f4ng c\u00f3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 n\u00e0o c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng m\u00e0 kh\u00f4ng c\u00f3 h\u00e0nh \u0111\u1ed9ng ph\u1ed1i h\u1ee3p tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c l\u0129nh v\u1ef1c n\u00e0y.<\/span><\/div>\n
    \u00a0<\/div>\n
    L\u0129nh v\u1ef1c l\u00e0 g\u00ec v\u00e0 t\u1ea1i sao n\u00f3 quan tr\u1ecdng?<\/strong><\/span><\/div>\n
    C\u00e1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f3 kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng cao h\u01a1n khi c\u00e1c nh\u00f3m t\u1eadp trung v\u00e0o vi\u1ec7c thay \u0111\u1ed5i to\u00e0n b\u1ed9 l\u0129nh v\u1ef1c (v\u00ed d\u1ee5: h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, quy tr\u00ecnh ho\u1eb7c khu v\u1ef1c ch\u1ee9c n\u0103ng) thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o c\u00e1c tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng (m\u1ed9t b\u01b0\u1edbc \u0111\u01a1n l\u1ebb trong l\u0129nh v\u1ef1c, ch\u1eb3ng h\u1ea1n nh\u01b0 tr\u1ea3 l\u1eddi m\u1ed9t cu\u1ed9c g\u1ecdi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng). T\u1eadp trung v\u00e0o c\u00e1c l\u0129nh v\u1ef1c thu\u1eadn l\u1ee3i cho s\u1ef1 thay \u0111\u1ed5i hi\u1ec7u qu\u1ea3 v\u00ec n\u00f3 bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ec3 cung c\u1ea5p m\u1ed9t gi\u1ea3i ph\u00e1p ho\u00e0n ch\u1ec9nh. V\u00ec v\u1eady, thay v\u00ec ch\u1ec9 t\u1eadp trung v\u00e0o m\u1ed9t b\u01b0\u1edbc trong quy tr\u00ecnh\u2014nh\u01b0 vi\u1ec7c t\u1ea1o quy tr\u00ecnh \u0111\u1ec3 kh\u00e1ch h\u00e0ng m\u1edf t\u00e0i kho\u1ea3n ng\u00e2n h\u00e0ng qua \u1ee9ng d\u1ee5ng\u2014l\u0129nh v\u1ef1c \u0111\u00f3 c\u0169ng s\u1ebd bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng kh\u00e1c (thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n, x\u00e1c minh, t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh c\u00f4ng vi\u1ec7c, v.v.) c\u1ea7n thi\u1ebft \u0111\u1ec3 m\u1edf t\u00e0i kho\u1ea3n. Vi\u1ec7c nh\u1eadn th\u1ee9c t\u1ea5t c\u1ea3 nh\u1eefng ho\u1ea1t \u0111\u1ed9ng kh\u00e1c \u0111\u00f3 cho ph\u00e9p m\u1ed9t gi\u1ea3i ph\u00e1p mang l\u1ea1i gi\u00e1 tr\u1ecb. M\u1ed9t l\u0129nh v\u1ef1c n\u00ean \u0111\u1ee7 l\u1edbn \u0111\u1ec3 mang l\u1ea1i gi\u00e1 tr\u1ecb v\u00e0 c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y \u0111\u1ed1i v\u1edbi c\u00f4ng ty nh\u01b0ng c\u0169ng ph\u1ea3i \u0111\u1ee7 nh\u1ecf \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i m\u00e0 kh\u00f4ng ph\u1ee5 thu\u1ed9c qu\u00e1 nhi\u1ec1u v\u00e0o c\u00e1c ph\u1ea7n kh\u00e1c c\u1ee7a doanh nghi\u1ec7p. Qu\u1ea3n l\u00fd s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa c\u00e1c tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng v\u00e0 gi\u1ea3i ph\u00e1p trong m\u1ed9t l\u0129nh v\u1ef1c l\u00e0 m\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00e0nh c\u00f4ng trong chuy\u1ec3n \u0111\u1ed5i.<\/span><\/div>\n
    \u00a0<\/div>\n
    AI c\u00f3 th\u1ec3 \u0111\u00f3ng vai tr\u00f2 g\u00ec trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1?<\/strong><\/span><\/div>\n
    AI, v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 AI sinh t\u1ea1o, \u0111ang l\u00e0m thay \u0111\u1ed5i c\u00e1ch m\u00e0 c\u00e1c c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb, m\u1edf ra nh\u1eefng c\u01a1 h\u1ed9i l\u1edbn bao g\u1ed3m t\u1ea1o n\u1ed9i dung, ph\u00e1t hi\u1ec7n m\u1edbi (\u0111\u1eb7c bi\u1ec7t trong c\u00e1c l\u0129nh v\u1ef1c nh\u01b0 d\u01b0\u1ee3c ph\u1ea9m v\u00e0 h\u00f3a ch\u1ea5t), v\u00e0 l\u1eadp tr\u00ecnh.<\/span><\/div>\n
    \u00a0<\/div>\n
    Nh\u01b0ng r\u1ea5t d\u1ec5 b\u1ecb ph\u00e2n t\u00e2m b\u1edfi nh\u1eefng c\u00f4ng ngh\u1ec7 m\u1edbi n\u1ed5i b\u1eadt. Nh\u1eefng b\u00e0i h\u1ecdc t\u1eeb c\u00e1c \u0111\u1ed5i m\u1edbi c\u00f4ng ngh\u1ec7 trong qu\u00e1 kh\u1ee9 v\u1eabn \u00e1p d\u1ee5ng: gi\u00e1 tr\u1ecb \u0111\u1ebfn t\u1eeb vi\u1ec7c c\u00f3 m\u1ed9t hi\u1ec3u bi\u1ebft r\u00f5 r\u00e0ng v\u1ec1 m\u1ee5c ti\u00eau kinh doanh v\u00e0 c\u00e1ch m\u00e0 c\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ea1t \u0111\u01b0\u1ee3c ch\u00fang. Quan tr\u1ecdng l\u00e0 ph\u1ea3i th\u1eed nghi\u1ec7m v\u00e0 h\u1ecdc h\u1ecfi nhanh ch\u00f3ng, nh\u01b0ng c\u0169ng c\u1ea7n thi\u1ebft ph\u1ea3i ki\u1ec1m ch\u1ebf c\u00e1m d\u1ed7 ph\u00e1t tri\u1ec3n c\u00e1c tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng v\u1edbi c\u00f4ng ngh\u1ec7 m\u1edbi th\u00fa v\u1ecb m\u00e0 kh\u00f4ng mang l\u1ea1i gi\u00e1 tr\u1ecb cho doanh nghi\u1ec7p.<\/span><\/div>\n
    \u00a0<\/div>\n
    X\u00e2y d\u1ef1ng gi\u00e1 tr\u1ecb v\u1edbi AI sinh t\u1ea1o \u0111\u00f2i h\u1ecfi nh\u1eefng n\u0103ng l\u1ef1c m\u1ea1nh m\u1ebd t\u01b0\u01a1ng t\u1ef1 nh\u01b0 nh\u1eefng g\u00ec c\u1ea7n thi\u1ebft cho m\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng, bao g\u1ed3m m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng, m\u1ed9t ngu\u1ed3n t\u00e0i n\u0103ng s\u1ed1 n\u1ed9i b\u1ed9, v\u00e0 m\u1ed9t m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh linh ho\u1ea1t v\u00e0 c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng. V\u00e0 \u0111\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t l\u1ea7n duy nh\u1ea5t: c\u00e1c c\u00f4ng ty mu\u1ed1n t\u00edch h\u1ee3p AI sinh t\u1ea1o v\u00e0o c\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb c\u1ee7a m\u00ecnh s\u1ebd c\u1ea7n li\u00ean t\u1ee5c xem x\u00e9t l\u1ea1i l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a h\u1ecd v\u00e0 xem x\u00e9t c\u00e1c gi\u1ea3i ph\u00e1p \u0111\u00e3 \u0111\u01b0\u1ee3c \u01b0u ti\u00ean \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1ch m\u00e0 c\u00e1c phi\u00ean b\u1ea3n m\u1edbi c\u1ee7a c\u00e1c m\u00f4 h\u00ecnh AI sinh t\u1ea1o c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd.<\/span><\/div>\n
    \u00a0<\/div>\n
    C\u00e1c vai tr\u00f2 l\u00e3nh \u0111\u1ea1o ch\u00ednh trong m\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec?<\/strong><\/span><\/div>\n
    M\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng ch\u1ea1m \u0111\u1ebfn nhi\u1ec1u ch\u1ee9c n\u0103ng trong t\u1ed5 ch\u1ee9c \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c c\u00f9ng nhau theo nh\u1eefng c\u00e1ch m\u1edbi. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi nh\u1eefng kho\u1ea3n \u0111\u1ea7u t\u01b0 quy m\u00f4 l\u1edbn v\u00e0 ph\u1ed1i h\u1ee3p. Ng\u01b0\u1eddi duy nh\u1ea5t c\u00f3 th\u1ec3 t\u1ea1o ra s\u1ef1 thay \u0111\u1ed5i b\u1ec1n v\u1eefng \u1edf m\u1ee9c \u0111\u1ed9 \u0111\u00f3 l\u00e0 CEO. M\u1ed9t trong nh\u1eefng nhi\u1ec7m v\u1ee5 quan tr\u1ecdng c\u1ee7a CEO l\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u1ed1ng nh\u1ea5t, cam k\u1ebft v\u00e0 tr\u00e1ch nhi\u1ec7m gi\u1eefa c\u00e1c th\u00e0nh vi\u00ean trong \u0111\u1ed9i ng\u0169 l\u00e3nh \u0111\u1ea1o. N\u1ebfu thi\u1ebfu b\u1ea5t k\u1ef3 \u0111i\u1ec1u n\u00e0o trong s\u1ed1 n\u00e0y, ti\u1ebfn tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f3 th\u1ec3 nhanh ch\u00f3ng b\u1ecb \u0111\u00ecnh tr\u1ec7.<\/span><\/div>\n
    \u00a0<\/div>\n
    C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o \u1edf c\u1ea5p C-suite v\u00e0 \u0111\u01a1n v\u1ecb kinh doanh c\u0169ng c\u00f3 nh\u1eefng nhi\u1ec7m v\u1ee5 quan tr\u1ecdng. Khi n\u00f3i \u0111\u1ebfn c\u00f4ng ngh\u1ec7, gi\u00e1m \u0111\u1ed1c th\u00f4ng tin th\u01b0\u1eddng t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ea3i thi\u1ec7n ho\u1ea1t \u0111\u1ed9ng n\u1ed9i b\u1ed9 c\u1ee7a c\u00f4ng ty b\u1eb1ng c\u00f4ng ngh\u1ec7. Gi\u00e1m \u0111\u1ed1c c\u00f4ng ngh\u1ec7 th\u01b0\u1eddng l\u00e0m vi\u1ec7c \u0111\u1ec3 c\u1ea3i thi\u1ec7n c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 cho kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00f4ng ngh\u1ec7. Gi\u00e1m \u0111\u1ed1c s\u1ed1, trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, ho\u1ea1t \u0111\u1ed9ng nh\u01b0 nh\u1eefng ng\u01b0\u1eddi \u0111\u1ed3ng l\u00e3nh \u0111\u1ea1o chuy\u1ec3n \u0111\u1ed5i v\u00e0 th\u01b0\u1eddng l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0 AI \u0111\u1ec3 t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m s\u1ed1 m\u1edbi cho ng\u01b0\u1eddi d\u00f9ng. Gi\u00e1m \u0111\u1ed1c nh\u00e2n s\u1ef1 \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong giai \u0111o\u1ea1n \u0111\u1ea7u c\u1ee7a chuy\u1ec3n \u0111\u1ed5i \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u00e0i n\u0103ng s\u1ed1 v\u00e0 thi\u1ebft l\u1eadp c\u00e1c th\u1ef1c ti\u1ec5n qu\u1ea3n l\u00fd t\u00e0i n\u0103ng s\u1ebd ph\u00e1t tri\u1ec3n v\u00e0 gi\u1eef ch\u00e2n t\u00e0i n\u0103ng s\u1ed1, trong khi gi\u00e1m \u0111\u1ed1c t\u00e0i ch\u00ednh gi\u00e1m s\u00e1t tr\u01b0\u1eddng h\u1ee3p kinh doanh chuy\u1ec3n \u0111\u1ed5i v\u00e0 theo d\u00f5i vi\u1ec7c th\u1ef1c hi\u1ec7n gi\u00e1 tr\u1ecb. Cu\u1ed1i c\u00f9ng, gi\u00e1m \u0111\u1ed1c r\u1ee7i ro c\u1ea7n ch\u1ec9 \u0111\u1ea1o vi\u1ec7c t\u00edch h\u1ee3p c\u00e1c ki\u1ec3m tra r\u1ee7i ro v\u00e0o quy tr\u00ecnh ph\u00e1t tri\u1ec3n v\u00e0 hi\u1ec3u c\u00e1ch ph\u1ea3n \u1ee9ng v\u1edbi c\u00e1c r\u1ee7i ro m\u1edbi, ch\u1eb3ng h\u1ea1n nh\u01b0 quy\u1ec1n ri\u00eang t\u01b0 d\u1eef li\u1ec7u v\u00e0 an ninh m\u1ea1ng, m\u00e0 m\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0 AI c\u00f3 th\u1ec3 ph\u00e1t sinh.<\/span><\/div>\n
    \u00a0<\/div>\n
    L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 bi\u1ebft li\u1ec7u m\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111ang ho\u1ea1t \u0111\u1ed9ng?<\/strong><\/span><\/div>\n
    Th\u1eadt ng\u1ea1c nhi\u00ean l\u00e0 c\u00f3 th\u1ec3 r\u1ea5t kh\u00f3 \u0111\u1ec3 bi\u1ebft m\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111ang di\u1ec5n ra nh\u01b0 th\u1ebf n\u00e0o. N\u1ebfu kh\u00f4ng theo d\u00f5i v\u00e0 \u0111o l\u01b0\u1eddng \u0111\u00fang c\u00e1ch, c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o s\u1ebd g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c qu\u1ea3n l\u00fd hi\u1ec7u su\u1ea5t v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng nh\u1eefng thay \u0111\u1ed5i \u0111ang di\u1ec5n ra \u0111ang t\u1ea1o ra gi\u00e1 tr\u1ecb.<\/span><\/div>\n
    \u00a0<\/div>\n
    Bi\u1ebft nh\u1eefng g\u00ec c\u1ea7n \u0111o l\u00e0 m\u1ed9t n\u1eeda tr\u1eadn chi\u1ebfn. Trong c\u00e1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1, c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t ch\u00ednh (KPI) th\u01b0\u1eddng r\u01a1i v\u00e0o ba lo\u1ea1i:<\/strong><\/span><\/div>\n
      \n
    1. T\u1ea1o gi\u00e1 tr\u1ecb<\/strong>. C\u00e1c gi\u1ea3i ph\u00e1p s\u1ed1 th\u01b0\u1eddng nh\u1eafm t\u1edbi m\u1ed9t ho\u1eb7c m\u1ed9t s\u1ed1 KPI ho\u1ea1t \u0111\u1ed9ng m\u00e0 th\u01b0\u1eddng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i th\u00e0nh l\u1ee3i \u00edch t\u00e0i ch\u00ednh.<\/span><\/li>\n
    2. S\u1ee9c kh\u1ecfe \u0111\u1ed9i ng\u0169<\/strong>. Nhi\u1ec1u chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ti\u1ebfn tri\u1ec3n ch\u1eadm h\u01a1n so v\u1edbi k\u1ebf ho\u1ea1ch ban \u0111\u1ea7u v\u00ec c\u00e1c nh\u00f3m c\u1ee7a h\u1ecd thi\u1ebfu nh\u00e2n s\u1ef1, h\u1ecd kh\u00f4ng \u00e1p d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p l\u00e0m vi\u1ec7c hi\u1ec7n \u0111\u1ea1i nh\u01b0 linh ho\u1ea1t, ho\u1eb7c h\u1ecd thi\u1ebfu c\u00e1c n\u0103ng l\u1ef1c quan tr\u1ecdng nh\u01b0 qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m v\u00e0 thi\u1ebft k\u1ebf tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. Theo kinh nghi\u1ec7m c\u1ee7a ch\u00fang t\u00f4i, c\u00e1c \u0111\u1ed9i ng\u0169 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 c\u00f3 th\u1ec3 n\u0103ng su\u1ea5t cao g\u1ea5p n\u0103m l\u1ea7n so v\u1edbi c\u00e1c \u0111\u1ed9i ng\u0169 ho\u1ea1t \u0111\u1ed9ng k\u00e9m.<\/span><\/li>\n
    3. Ti\u1ebfn tr\u00ecnh qu\u1ea3n l\u00fd thay \u0111\u1ed5i<\/strong>. Nh\u1eefng ch\u1ec9 s\u1ed1 n\u00e0y \u0111o l\u01b0\u1eddng ti\u1ebfn tr\u00ecnh trong vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c n\u0103ng l\u1ef1c m\u1edbi v\u00e0 s\u1ee9c kh\u1ecfe c\u1ee7a ch\u00ednh qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i. Ch\u00fang ta c\u00f3 \u0111ang huy \u0111\u1ed9ng c\u00e1c nh\u00f3m theo k\u1ebf ho\u1ea1ch kh\u00f4ng? M\u1ecdi ng\u01b0\u1eddi c\u00f3 tham gia kh\u00f4ng? Ch\u00fang ta c\u00f3 \u0111ang x\u00e2y d\u1ef1ng c\u00e1c n\u0103ng l\u1ef1c v\u00e0 t\u00e0i n\u0103ng kh\u00f4ng? M\u1ecdi ng\u01b0\u1eddi c\u00f3 s\u1eed d\u1ee5ng m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch c\u00f4ng ngh\u1ec7, c\u00f4ng c\u1ee5 v\u00e0 s\u1ea3n ph\u1ea9m \u0111ang \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n kh\u00f4ng? Theo kinh nghi\u1ec7m c\u1ee7a ch\u00fang t\u00f4i, s\u1ef1 ho\u00e0n h\u1ea3o l\u00e0 k\u1ebb th\u00f9 c\u1ee7a \u0111i\u1ec1u t\u1ed1t khi qu\u1ea3n l\u00fd thay \u0111\u1ed5i.<\/span><\/li>\n<\/ol>\n
      Nh\u1eefng c\u00f4ng ty n\u00e0o \u0111ang l\u00e0m \u0111i\u1ec1u n\u00e0y t\u1ed1t?<\/strong><\/span><\/div>\n
      \u0110\u1ec3 tr\u1edf th\u00e0nh s\u1ed1, m\u1ed7i c\u00f4ng ty c\u1ea7n t\u00e1i c\u1ea5u tr\u00fac c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3. Tr\u01b0\u1edbc \u0111\u00e2y, Amazon ch\u1ec9 l\u00e0 m\u1ed9t start-up kh\u00e1c: n\u00f3 \u0111\u00e3 ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00f4ng ngh\u1ec7, d\u1eef li\u1ec7u, qu\u1ea3n l\u00fd hi\u1ec7u su\u1ea5t v\u00e0 c\u00e1c th\u1ef1c ti\u1ec5n t\u00e0i n\u0103ng trong nhi\u1ec1u n\u0103m \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o ng\u00e0nh. Tin t\u1ed1t l\u00e0 c\u00e1c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng kh\u00f4ng ch\u1ec9 l\u00e0 s\u1edf h\u1eefu c\u1ee7a c\u00e1c g\u00e3 kh\u1ed5ng l\u1ed3 c\u00f4ng ngh\u1ec7. C\u00e1c c\u00f4ng ty \u0111\u00e3 th\u00e0nh l\u1eadp thu\u1ed9c m\u1ecdi lo\u1ea1i h\u00ecnh c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng trong h\u00e0nh tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a h\u1ecd. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 ba v\u00ed d\u1ee5:<\/strong><\/span><\/div>\n