{"id":4479,"date":"2024-11-21T12:41:37","date_gmt":"2024-11-21T05:41:37","guid":{"rendered":"https:\/\/cbvgroup.net\/?p=4479"},"modified":"2024-11-27T06:46:46","modified_gmt":"2024-11-26T23:46:46","slug":"design-thinking-in-business-strategy","status":"publish","type":"post","link":"https:\/\/cbvgroup.net\/?p=4479","title":{"rendered":"DESIGN THINKING IN BUSINESS STRATEGY"},"content":{"rendered":"
\ud83d\udca5 CH\u01af\u01a0NG TR\u00ccNH \u0110\u00c0O T\u1ea0O DESIGN THINKING IN BUSINESS STRATEGY: B\u1ec6 PH\u00d3NG CHO CHI\u1ebeN L\u01af\u1ee2C KINH DOANH \u0110\u1ed8T PH\u00c1<\/strong><\/span><\/div>\n
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\ud83c\udf89 V\u00e0o ng\u00e0y 14-15\/11\/2024, \u00f4ng Nguy\u1ec5n Anh H\u00f9ng \u2013 Nh\u00e0 s\u00e1ng l\u1eadp v\u00e0 CEO c\u1ee7a<\/strong> CBV Group<\/span><\/strong> \u2013 \u0111\u00e3 tr\u1ef1c ti\u1ebfp d\u1eabn d\u1eaft ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o \u0111\u1eb7c bi\u1ec7t mang t\u00ean “Design Thinking in Business Strategy” (\u1ee8ng d\u1ee5ng T\u01b0 duy Thi\u1ebft k\u1ebf trong Chi\u1ebfn l\u01b0\u1ee3c Kinh doanh)<\/strong> t\u1ea1i H\u00e0 N\u1ed9i. Ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf d\u00e0nh ri\u00eang cho h\u01a1n 30 l\u00e3nh \u0111\u1ea1o v\u00e0 qu\u1ea3n l\u00fd c\u1ea5p cao c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c gia, v\u1edbi m\u1ee5c ti\u00eau truy\u1ec1n \u0111\u1ea1t nh\u1eefng c\u00f4ng c\u1ee5 t\u01b0 duy \u0111\u1ed9t ph\u00e1 \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c b\u00e0i to\u00e1n chi\u1ebfn l\u01b0\u1ee3c m\u00e0 doanh nghi\u1ec7p \u0111ang \u0111\u1ed1i m\u1eb7t.<\/span><\/div>\n
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\ud83c\udf1f PH\u01af\u01a0NG PH\u00c1P \u0110\u00c0O T\u1ea0O \u0110\u1ed8C \u0110\u00c1O V\u00c0 TH\u1ef0C TI\u1ec4N<\/strong><\/span>
Kh\u00f4ng gi\u1ed1ng nh\u1eefng kh\u00f3a h\u1ecdc truy\u1ec1n th\u1ed1ng, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c theo h\u00ecnh th\u1ee9c Marathon<\/strong>, k\u1ebft h\u1ee3p gi\u1eefa l\u00fd thuy\u1ebft chuy\u00ean s\u00e2u v\u00e0 th\u1ef1c h\u00e0nh th\u1ef1c t\u1ebf. \u00d4ng Nguy\u1ec5n Anh H\u00f9ng \u0111\u00e3 s\u1eed d\u1ee5ng c\u00e1c business case c\u1ee5 th\u1ec3 \u0111\u1ec3 gi\u00fap c\u00e1c h\u1ecdc vi\u00ean kh\u00f4ng ch\u1ec9 n\u1eafm b\u1eaft l\u00fd thuy\u1ebft m\u00e0 c\u00f2n \u00e1p d\u1ee5ng ngay trong b\u1ed1i c\u1ea3nh doanh nghi\u1ec7p c\u1ee7a m\u00ecnh.<\/span>
Th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u00f3m, th\u1ea3o lu\u1eadn s\u00f4i n\u1ed5i v\u00e0 th\u1ef1c h\u00e0nh tr\u00ean c\u00e1c t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf, h\u1ecdc vi\u00ean \u0111\u00e3 c\u00f3 c\u01a1 h\u1ed9i tr\u1ea3i nghi\u1ec7m s\u00e2u s\u1eafc c\u00e1c c\u00f4ng c\u1ee5 Design Thinking. \u0110\u00e2y l\u00e0 ph\u01b0\u01a1ng ph\u00e1p t\u01b0 duy s\u00e1ng t\u1ea1o, l\u1ea5y con ng\u01b0\u1eddi l\u00e0m trung t\u00e2m, gi\u00fap c\u00e1c l\u00e3nh \u0111\u1ea1o ti\u1ebfp c\u1eadn v\u1ea5n \u0111\u1ec1 theo g\u00f3c nh\u00ecn to\u00e0n di\u1ec7n v\u00e0 t\u00ecm ra c\u00e1c gi\u1ea3i ph\u00e1p hi\u1ec7u qu\u1ea3 h\u01a1n.<\/span><\/div>\n
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\ud83c\udf1f N\u1ed8I DUNG \u0110\u00c0O T\u1ea0O H\u01af\u1edaNG \u0110\u1ebeN TH\u1ef0C TI\u1ec4N DOANH NGHI\u1ec6P<\/strong><\/span><\/div>\n
Ch\u01b0\u01a1ng tr\u00ecnh t\u1eadp trung v\u00e0o c\u00e1c n\u1ed9i dung quan tr\u1ecdng nh\u01b0<\/strong>:<\/span>
\ud83c\udfaf Ph\u00e2n t\u00edch v\u1ea5n \u0111\u1ec1 t\u1eeb g\u00f3c \u0111\u1ed9 kh\u00e1ch h\u00e0ng<\/strong>: H\u1ecdc vi\u00ean \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u00e1ch hi\u1ec3u r\u00f5 nhu c\u1ea7u, mong mu\u1ed1n v\u00e0 th\u00e1ch th\u1ee9c c\u1ee7a kh\u00e1ch h\u00e0ng \u2013 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3.<\/span>
\ud83c\udfaf S\u00e1ng t\u1ea1o v\u00e0 th\u1eed nghi\u1ec7m \u00fd t\u01b0\u1edfng<\/strong>: S\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 t\u01b0 duy thi\u1ebft k\u1ebf, h\u1ecdc vi\u00ean \u0111\u00e3 c\u00f9ng nhau ph\u00e1t tri\u1ec3n nh\u1eefng \u00fd t\u01b0\u1edfng m\u1edbi m\u1ebb, s\u00e1ng t\u1ea1o \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c b\u00e0i to\u00e1n th\u1ef1c t\u1ebf.<\/span>
\ud83c\udfaf L\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 tri\u1ec3n khai<\/strong>: Nh\u1eefng \u00fd t\u01b0\u1edfng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1, tinh ch\u1ec9nh v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch chi ti\u1ebft nh\u1eb1m \u0111\u1ea3m b\u1ea3o kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng v\u00e0o th\u1ef1c t\u1ebf.<\/span><\/div>\n
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\ud83c\udf1f HI\u1ec6U QU\u1ea2 MANG L\u1ea0I CHO DOANH NGHI\u1ec6P<\/strong><\/span>
Sau hai ng\u00e0y \u0111\u00e0o t\u1ea1o, c\u00e1c nh\u00f3m l\u00e3nh \u0111\u1ea1o kh\u00f4ng ch\u1ec9 h\u1ecdc \u0111\u01b0\u1ee3c c\u00e1ch \u00e1p d\u1ee5ng t\u01b0 duy thi\u1ebft k\u1ebf v\u00e0o gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 m\u00e0 c\u00f2n ph\u00e1t tri\u1ec3n nh\u1eefng \u00fd t\u01b0\u1edfng chi\u1ebfn l\u01b0\u1ee3c mang t\u00ednh kh\u1ea3 thi cao. Nh\u1eefng c\u00f4ng c\u1ee5 v\u00e0 ph\u01b0\u01a1ng ph\u00e1p n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap doanh nghi\u1ec7p gi\u1ea3i quy\u1ebft c\u00e1c th\u00e1ch th\u1ee9c hi\u1ec7n t\u1ea1i m\u00e0 c\u00f2n m\u1edf ra c\u01a1 h\u1ed9i t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng trong t\u01b0\u01a1ng lai.<\/span><\/div>\n
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\ud83c\udf1f CHIA S\u1eba T\u1eea \u00d4NG “NGUY\u1ec4N ANH H\u00d9NG”<\/strong><\/span>
\u00d4ng Nguy\u1ec5n Anh H\u00f9ng chia s\u1ebb: \u201cT\u01b0 duy thi\u1ebft k\u1ebf kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5, m\u00e0 c\u00f2n l\u00e0 m\u1ed9t tri\u1ebft l\u00fd h\u00e0nh \u0111\u1ed9ng. Khi l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p th\u1ef1c s\u1ef1 th\u1ea5m nhu\u1ea7n ph\u01b0\u01a1ng ph\u00e1p n\u00e0y, h\u1ecd s\u1ebd kh\u00f4ng ch\u1ec9 t\u00ecm ra gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 tr\u01b0\u1edbc m\u1eaft, m\u00e0 c\u00f2n t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t b\u1ec1n v\u1eefng cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh.”<\/em><\/span><\/div>\n
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\ud83c\udf1f K\u1ef2 V\u1eccNG V\u00c0 T\u01af\u01a0NG LAI<\/strong><\/span>
Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e3 kh\u00e9p l\u1ea1i th\u00e0nh c\u00f4ng v\u1edbi nhi\u1ec1u ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c t\u1eeb c\u00e1c h\u1ecdc vi\u00ean. \u0110\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 b\u01b0\u1edbc kh\u1edfi \u0111\u1ea7u cho s\u1ef1 thay \u0111\u1ed5i trong c\u00e1ch ti\u1ebfp c\u1eadn chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a doanh nghi\u1ec7p, h\u1ee9a h\u1eb9n mang l\u1ea1i nh\u1eefng \u0111\u1ed9t ph\u00e1 l\u1edbn tr\u00ean th\u1ecb tr\u01b0\u1eddng trong th\u1eddi gian t\u1edbi.<\/span><\/div>\n
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\ud83d\udc49 V\u1edbi s\u1ee9 m\u1ec7nh \u0111\u1ed3ng h\u00e0nh c\u00f9ng c\u00e1c doanh nghi\u1ec7p Vi\u1ec7t Nam tr\u00ean h\u00e0nh tr\u00ecnh ph\u00e1t tri\u1ec3n, CBV Group<\/span><\/strong> s\u1ebd ti\u1ebfp t\u1ee5c mang \u0111\u1ebfn nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o gi\u00e1 tr\u1ecb, gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh v\u00e0 kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf tr\u00ean th\u1ecb tr\u01b0\u1eddng khu v\u1ef1c v\u00e0 qu\u1ed1c t\u1ebf.<\/span><\/div>\n
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CBV Group \u0111\u00e3 t\u1ed5 ch\u1ee9c Workshop chia s\u1ebb, h\u01b0\u1edbng d\u1eabn, chuy\u1ec3n giao c\u00f4ng c\u1ee5 Design Thinking in Business strategy (\u1ee8ng d\u1ee5ng T\u01b0 duy thi\u1ebft k\u1ebf trong Chi\u1ebfn l\u01b0\u1ee3c kinh doanh) cho \u0111\u1ed9i ng\u0169 h\u01a1n 30 L\u00e3nh \u0111\u1ea1o, qu\u1ea3n l\u00fd c\u1ea5p cao<\/p>\n","protected":false},"author":1,"featured_media":4480,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65,64,61,60,59,17,13],"tags":[],"class_list":["post-4479","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dao-tao-ky-nang-thuyet-trinh","category-dao-tao-nhan-su","category-quan-tri-nhan-su","category-quan-tri-doanh-nghiep","category-doi-ngu-chuyen-gia","category-doi-ngu-chuyen-gia-dao-tao","category-doi-ngu-chuyen-gia-tu-van"],"acf":[],"lang":"vi","translations":{"vi":4479},"jetpack_featured_media_url":"https:\/\/cbvgroup.net\/wp-content\/uploads\/2024\/11\/Hung33.jpg","pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/posts\/4479","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4479"}],"version-history":[{"count":11,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/posts\/4479\/revisions"}],"predecessor-version":[{"id":4781,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/posts\/4479\/revisions\/4781"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=\/wp\/v2\/media\/4480"}],"wp:attachment":[{"href":"https:\/\/cbvgroup.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cbvgroup.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}